Help Flash is the precursor and leader of the V16 light signals , for those new to the subject, it is a light that is placed on the top of your vehicle to signal it correctly and in unfavorable conditions avoid both getting out of the car to put the triangles with the dangers that this entails, and to minimize the risk of a second accident due to lack of visibility.
How can it help my marketing strategy?
Many companies, including Renault, SEAT, Carglass, and Reale Seguros, have already used Help Flash as a tool to attract new customers or as part of their loyalty strategy. This high acceptance is mainly due to three factors: utility, brand image, and price .
- Utility: We're talking about a product with a high perceived value that has a clear utility in terms of safety. It's recommended by institutions like the DGT (Directorate -General for Traffic) and is in the process of being included as a mandatory element in all passenger vehicles . These features make a customer grateful the day they receive it , the day they have to use it due to an accident, and the day it becomes mandatory and they don't have to make any outlay.
- Brand image: Having a bright V16 sign in your campaigns clearly associates it with safety , and if it's also Help Flash, it has an image of quality and leadership .
- Price: This is a product that does not require a high investment and has an excellent cost/perceived value ratio .
Some success stories:
In the following lines, you'll see well-known companies that have opted for Help Flash to both attract new customers and reward existing ones.
C arglass: For two consecutive years, Help Flash has been selected as the main element in its summer campaign, obtaining very good ratings from its customers.
SEAT: The automotive brand is currently giving away a device to all users who have their vehicle checked at an official center .
Reale Seguros: As part of its profit reinvestment strategy among its clients, it gave many of them a Help Flash Smart .
If you want to know the purchase conditions, we can talk.